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Group's 7th R&I hub to study African hair and skin and beauty expectations of Sub-Saharan consumers.
July 25, 2016
By: Christine Esposito
Editor-in-Chief
L’Oréal has inaugurated its new research and innovation center to study African hair and skin specificities as well as the beauty routines and expectations of sub-Saharan consumers. The Research & Innovation Center in South Africa is the Group’s 7th R&I hub globally. The facility hosts product development, evaluation and advanced research teams and will employ scientists from the fields of chemistry, chemical engineering, physiology, cosmetology and biochemistry. “Sub-Saharan Afri...
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